Last edited by Gashakar
Friday, July 24, 2020 | History

3 edition of Marketing destinations and venues for conferences, conventions and business events found in the catalog.

Marketing destinations and venues for conferences, conventions and business events

Rob Davidson

Marketing destinations and venues for conferences, conventions and business events

by Rob Davidson

  • 230 Want to read
  • 21 Currently reading

Published by Butterworth-Heinemann in Oxford .
Written in English

    Subjects:
  • Convention facilities -- Marketing.

  • Edition Notes

    Includes bibliographical references and index.

    StatementRob Davidson and Tony Rogers.
    SeriesEvents management series
    ContributionsRogers, Tony.
    The Physical Object
    Pagination271 p. :
    Number of Pages271
    ID Numbers
    Open LibraryOL16137526M
    ISBN 100750667001

      Marketing Destinations and Venues for Conferences, Conventions and Business Events covers key areas in marketing and promotion, such as: * Trends and issues in destination and venue marketing* Strategic marketing planning, ROI and strategy evaluation* Destination and venue .   Marketing Destinations and Venues for Conferences, Conventions and Business Events introduces students to key areas of marketing and promotion that are essential if destinations are to compete successfully in the rapidly expanding global business event .

    Rob Davidson’s most popular book is The Business Of Tourism. Marketing Destinations and Venues for Conferences, Conventions and Business Events by. Rob Davidson, Tony Rogers. Marketing Destinations and Venues for Conferences, Conventions and Business Eventscovers key areas in marketing and promotion, such as:* Trends and issues in destination and venue marketing* Strategic marketing planning, ROI and strategy evaluation* Destination and venue .

      Business conferences and events are changing, and traditional meeting destinations are changing along with them. In addition, more smaller cities are getting into the : Tanya Mohn. Because the Growth Acceleration Summit is a conference focusing on the impact of aligning marketing and sales, we wanted to make sure to secure a venue that would facilitate communication and collaboration. For that reason, finding the perfect venue was a big part of our budget.” - Morgan Santapaola, ZoomInfo, Event Marketing .


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Marketing destinations and venues for conferences, conventions and business events by Rob Davidson Download PDF EPUB FB2

Marketing Destinations and Venues for Conferences, Conventions and Business Events covers key areas in marketing and promotion, such as: * Trends and issues in destination and venue marketing * Strategic marketing planning, ROI and strategy evaluation * Destination and venue.

Marketing Destinations and Venues for Conferences, Conventions and Business Events introduces students to key areas of marketing and promotion that are essential if destinations are to compete successfully in the rapidly expanding global business event sector.

It achieves this by looking at issues surrounding business event marketing, strategic planning, destination and venue selling Cited by: Marketing Destinations and Venues for Conferences, Conventions and Business Events - CRC Press Book Marketing Destinations and Venues for Conferences, Conventions and Business Events introduces students to key areas of marketing and promotion that are essential if destinations are to compete successfully in the rapidly expanding global business event sector.

Description. Marketing Destinations and Venues for Conferences, Conventions and Business Events introduces students to key areas of marketing and promotion that are essential if destinations are to compete successfully in the rapidly expanding global business event sector. Marketing Destinations and Venues for Conferences, Conventions and Business Events by Rob Davidson,available at Book Depository with free delivery worldwide/5(3).

Davidson and T. Rogers, Marketing Destinations and Venues for Conferences, Conventions and Business Events, Elsevier, Butterworth Heinemann, New York () ISBN (pp. Marketing Destinations and Venues for Conferences, Conventions and Business Events introduces students to key areas of marketing and promotion that are essential if destinations are to compete successfully in the rapidly expanding global business event sector.

It achieves this by looking at issues surrounding business event marketing, strategic planning, destination and venue selling Author: Tony Rogers, Rob Davidson.

Get this from a library. Marketing destinations and venues for conferences, conventions and business events. [Rob Davidson; Tony Rogers] -- Covering key areas in marketing and promotion, this text focuses on the marketing and promotion of destinations and venues targeting the business conference and convention.

Marketing destinations and venues for conferences, conventions and business events. conference industryThe products of the conference marketThe stakeholders operating in the conference marketThe role of marketing in the conference industryThe impacts of the conference.

Marketing Destinations and Venues for Conferences, Conventions and Business Events Combining an academic, theoretical approach to the subject with practical, hands-on advice for those with current or future responsibility for marketing destinations and venues, this book discusses trends and issues in destination and venue marketing.

Choosing a destination is often just the first step of the meeting planning process. Find the perfect event venue with the Cvent Supplier network, which boasts overevent spaces and facilities across the globe.

Best of Cvent CONNECT: Continue the Customer Success Journey. Wednesday, by Cvent Success Team | Marketing Destinations and Venues for Conferences, Conventions and Business Events introduces students to key areas of marketing and promotion that are essential if destinations are to compete successfully in the rapidly expanding global business event.

: Marketing Destinations and Venues for Conferences, Conventions and Business Events (Events Management) () by Rogers, Tony; Davidson, Rob and a great /5(3).

Marketing Destinations and Venues for Conferences, Conventions and Business Events covers key areas in marketing and promotion, such as: * Trends and issues in destination and venue marketing* Strategic marketing planning, ROI and strategy evaluation* Destination and venue.

Marketing Destinations and Venues for Conferences, Conventions and Business Events; Publishing House Elsevier; UK. Filip, A. Relationship marketing applicability in business to business market. Romanian Journal of Marketing, No. 2, Kilkenny, S. The Complete Guide to Successful Event Cited by: 3.

Unique Venues CEO Chuck Salem is sharing his top tips for marketing a venue, so you can increase its exposure, attract your target audience, and ultimately acquire more business. We hope you use these marketing ideas for event venues to your advantage. Partner with Your Local Chamber of Commerce When it comes to venue marketing.

Book; Marketing destinations and venues for conferences, conventions and business events: a convention and event perspective. Rogers, T. and Davidson, R. Cited by: 3. Traditional event venues remain the most popular choice for event professionals.

But informal business culture and the growing demand for unique event experiences have paved the way for change. And with the help of venue marketplaces, event. "The 2nd edition of Marketing Destinations and Venues for Conferences, Conventions and Business Eventsoffers an excellent introduction to the topic.

The book has been comprehensively updated to include the latest trends and developments in web marketing. Contents Foreword ix Preface xi Chapter 1 Introduction to Event Marketing1 Chapter 2 Event Promotion, Advertising, and Public Relations29 Chapter 3 Electronic Event Marketing Strategies53 Chapter 4 Funding the Event Marketing Program85 Chapter 5 Marketing Association Meetings, Conferences, Events, and Expositions Chapter 6 Marketing.

Cvent's Top 25 Meeting Destinations in Europe. Cvent is proud to present the first annual list of the year's top European destinations for meeting planners. Cvent evaluated over 2, cities, ranking them based on meeting and event booking activity in the Cvent Supplier Network, as well as the number of meeting and event venues .Marketing destinations and venues for conferences, conventions and business events Davidson, Rob ; Rogers, Tony, Covering key areas in marketing and promotion, this text focuses on the marketing and promotion of destinations and venues targeting the business conference and convention .图书Marketing Destinations and Venues for Conferences, Conventions and Business Events.

Events Management Series. 介绍、书评、论坛及推荐Author: Rogers, Tony.